HOT ESSENTIALS
Everything here is designed, curated, and hand-picked to represent the culture we love and live every day. Most drops are limited, so grab what speaks to you while it’s available.
MiSsion StAtEmenT
Our mission is to honor the heritage of old-school culture by creating and curating a brand that tells a story, amplified by the authentic sounds of the DJs and the music that built a movement. We are dedicated to preserving the legacy of an era defined by raw creativity, respect for the craft, and a community built on rhythm and style.
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We celebrate the roots and traditions of the scene, from the streets where it was born to the legendary parties that cemented its place in history.
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We create and revive timeless apparel, inspired by the era's signature aesthetics, proving that true style is forever.
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We are driven by the beats and breaks that laid the foundation for modern music, a relentless focus on the craft that continues to inspire.
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We pay tribute to the architects of the sound, the selectors and turntablists who are the heart and soul of the culture.